Srila Prabhupada - ''Kṛṣṇa consciousness is not an artificial imposition on the mind. This consciousness is the original energy of the living entity."

In this age of Kali-yuga, chanting the mahā-mantra is the best way to get out of this Material World

Hare Kṛṣṇa Hare Kṛṣṇa,
Kṛṣṇa Kṛṣṇa Hare Hare,
Hare Rāma Hare Rāma,
Rāma Rāma Hare Hare

Srila Prabhupada - ''Kṛṣṇa consciousness is not an artificial imposition on the mind. This consciousness is the original energy of the living entity.

When we hear the transcendental vibration, this consciousness is revived. And the process is recommended by authorities for this age.

This chanting of Hare Kṛṣṇa, Hare Kṛṣṇa, Kṛṣṇa Kṛṣṇa, Hare Hare/ Hare Rāma, Hare Rāma, Rāma Rāma, Hare Hare is directly enacted from the spiritual platform, surpassing all lower states of consciousness-namely sensual, mental and intellectual.

There is no need of understanding the language of the mantra, nor is there any need of mental speculation nor any intellectual adjustment for chanting this mahā-mantra.

It springs automatically from the spiritual platform, and as such, anyone can take part in this transcendental sound vibration, without any previous qualification, and dance in ecstasy.

We have seen it practically. Even a child can take part in the chanting, or even a dog can take part in it.

The chanting should be heard, however, from the lips of a pure devotee of the Lord, so that immediate effect can be achieved.

As far as possible, chanting from the lips of a nondevotee should be avoided, as much as milk touched by the lips of a serpent causes poisonous effect.

The word Harā is a form of addressing the energy of the Lord. Both Kṛṣṇa and Rāma are forms of addressing directly the Lord, and they mean "the highest pleasure, eternal."

Harā is the supreme pleasure potency of the Lord. This potency, when addressed as Hare, helps us in reaching the Supreme Lord.

The chanting is exactly like a genuine cry by the child for the mother. Mother Harā helps in achieving the grace of the supreme father, Hari, or Kṛṣṇa, and the Lord reveals Himself to such a sincere devotee.

No other means, therefore, of spiritual realization is as effective in this age, as chanting the mahā-mantra,

Hare Kṛṣṇa Hare Kṛṣṇa,
Kṛṣṇa Kṛṣṇa Hare Hare,
Hare Rāma Hare Rāma,
Rāma Rāma Hare Hare

The cover of the Happening record album December 1966 New York City New York State.